This is for you if
- You send campaigns in Klaviyo, Omnisend, Shopify Email or Mailchimp and write them yourself.
- You want a plan for the year, not a discount every month.
Email campaigns$47 · one-time
A year of email campaigns, planned and written.
31 finished campaign emails, each with a goal, a segment, a send time, three subject lines, three preview texts, the body copy and the button. Around them: a planning guide, a year-at-a-glance sheet, a calendar file and a worksheet for your store's facts. Works in Klaviyo, Omnisend, Shopify Email or Mailchimp.
One-time payment, no subscription · download straight after payment · free updates
- Email 1The List
- Email 2The Routine Reset
- Email 3Before the First Bell
Email 1, three subject lines to test
AThe back-to-school list, sorted
BEverything on the list, in one place
CBack-to-school shopping, minus the crowded aisles
- Price
- $47, once
- You get
- 31 campaigns across twelve months, with a calendar file
- Delivery
- Download links right after payment
- Updates
- Free updates to this product
Sound familiar?
Why stores stay stuck
It is the last week of the month and the campaign is still a blank template with your logo on it.
Every campaign you send is a discount, because that is the only email that is quick to write.
Back-to-school, Black Friday, the holiday shipping cutoff — each one arrives as a surprise.
One payment
$47
What you get
Inside The Campaign Calendar
- 31 campaign emails across twelve months, every one written out in full
- 93 subject lines and 93 preview texts, three per email, with character counts
- Sequences for back to school (3 emails) and Black Friday / Cyber Monday (4 emails)
- 24 of the 31 emails carry no discount — the calendar is not a year of sales
- A planning guide: choosing campaigns, discount rules, deliverability, honest measurement
- calendar.csv, subject-lines.csv and a calendar (.ics) file of “prepare” reminders dated for 2027
A look inside
August, email 1, exactly as you receive it
The back-to-school list — the goal, the segment, the timing, three subject lines, and the copy.
EMAIL 1 — THE LIST
| Goal | A short, sorted list: what is needed first, what can wait, what to skip |
| Segment | Engaged 90 days |
| Timing | 3–4 weeks before your school start date, Tue–Thu, mid-morning |
| Offer | None |
SUBJECT LINES — TEST 3
- The back-to-school list, sorted
- Everything on the list, in one place
- Back-to-school shopping, minus the crowded aisles
THE BODY (OPENING)
31 emails93 subject linescalendar file24 with no discount
Yours today
$47
Is this for you?
Buy it if — and don’t if
It is not for you if
- You want the automated flows (abandoned cart, welcome) — that is the Klaviyo Flow Vault.
- You want someone else to write and schedule them — Studio takes campaigns as ordinary tasks.
How it works
Three steps, no rabbit holes
- 01
Fill in the worksheet
Your voice, your offer rules, your shipping cutoffs — once.
- 02
Plan the year
Pick the campaigns that fit, import the calendar file, one afternoon.
- 03
Send monthly
Adapt the month's emails to your products and schedule them.
Fair questions
What people ask before they buy
“Won't it sound like a template?”
Every email has a customise-this note, and a worksheet holds your voice, banned words and offer rules; the brackets in the emails point at it. You change the nouns; the structure, timing and subject lines are done.
“Is it all discounts?”
No — 24 of the 31 emails carry no discount. Only the four Black Friday and Cyber Monday emails require one.
“My list is small. Isn't a year of campaigns overkill?”
Nothing asks you to send all 31. Pick the campaigns that fit your store and skip the rest; the planning guide covers how to choose.
With every product
What you can count on
- Help with your downloadIf a file is missing, corrupted or does not match this page, contact us and we will help resolve it or send a corrected replacement.
- One paymentNo subscription. A fresh download link from your client area whenever you need one.
- Free updatesWhen this product is updated, the new version is sent to you too.
If a file is missing, corrupted or does not match this page, contact us and we will help resolve it or send a corrected replacement. Custom installation and changes to your store are separate services.
Questions
Answered before you ask
Which email platforms does it work with?
Any platform that sends campaigns to segments — Klaviyo, Omnisend, Shopify Email, Mailchimp and others. Where Klaviyo has a useful shortcut, the notes say so.
How is it different from the Klaviyo Flow Vault?
The Flow Vault is the automated flows — abandoned cart, welcome, win-back. The Calendar is the one-off campaigns you send through the year. They do not overlap.
Are holiday dates fixed?
No. Where a date moves from year to year or country to country — Mother's Day, Father's Day, Black Friday, school start — the kit tells you to check it rather than hard-coding one.
Is support included?
Email support for 30 days after purchase on using the kit, and free updates to it.
Want the campaigns written and scheduled for you?
Studio takes campaigns as ordinary tasks: written in your voice from this calendar, built in your email platform and scheduled — one flat monthly fee.
Two ways this goes
Leave it as it is
Each month's campaign gets written the night before — or not at all.
Or start today
Twelve months of email campaigns, planned and written, from back to school to the Black Friday sequence.
One-time payment · Secure checkout · Files right after payment